MPP Global’s end-to-end subscriber lifecycle platform, Subscription Management, will collaborate with Accedo to drive high-quality video experiences and the monetization of both on-demand and live content, direct-to-consumer, through the Accedo One Marketplace.
Accedo One is a powerful SaaS solution that enables global companies to deliver impactful video experiences across multiple devices. The platform provides broadcasters, content owners, and brands with the freedom to build, launch, and scale high-quality video streaming services and offers them an opportunity to manage the complexity of their business in one place. It eliminates inefficiencies through an extensive marketplace of expert vendors that can be easily integrated as a service evolves.
Subscription Management enables content owners and broadcasters to deliver profitable video experiences to their customers across all distribution channels by maximizing subscriber acquisition, optimising payments and billing processes, and minimizing churn. The flexibility of Subscription Management allows businesses to deploy a wide range of subscription packages and bundles via an extensive range of payment methods across international markets and rapidly grow their video business. The solution is supported by specialist features including churn prevention tools, offers & vouchers, identity, entitlement and device management, a full reporting suite and data access.
Ian Gray, Head of Partners and Strategic Alliances at MPP Global, said:
“Together, we will empower businesses to spend more time creating their engaging video content and less on the supporting monetization & video infrastructure. We share Accedo’s vision to help customers take their content to market and earn revenue more quickly. “
Fredrik Andersson, SVP Products at Accedo added:
“Accedo Marketplace is a crucial part of the new Accedo One platform, with open APIs that enable customers to grow their video services as market dynamics evolve. We are happy that MPP Global has decided to join our mission and work together on delivering and monetizing impactful video experiences for customers of all shapes and sizes.”
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